JBS Mechanical, which is a long-term multi-year partner of Cheltenham Town, has strengthened its relationship with the club by signing a multi-year agreement to be the club’s official training kit partner on a long-term basis.
A sponsorship deal was forged between JBS and the Robins of the English Football League at the beginning of the 2020/21 season. As such, JBS has become the sponsor of the team’s matchday warm-up kit, a period which has seen the Robins progress from League Two to League One, with a club record finish in 2022 being achieved.
Having sponsored the pre-game warm-up tops worn by Michael Duff’s side over the past two seasons, the company will continue to be an integral part of their pre-game warm-ups in the future after extending its relationship with the club.
In addition to their presence on the warm-up kit, JBS have also increased their visibility and presence throughout the stadium as well.
Jordan Smith, the director of JBS Mechanical, commented on the partnership saying: “We are very pleased to have agreed on a long-term multi-year partnership with Cheltenham Town and to act as the club’s official training kit partner.
“In our time working with the club our relationship has continued to grow from strength to strength and we are excited to be a part again of the next step in the club’s journey, while at the same time increasing our overall involvement in the club.”
Richard Morris, Head of Commercial at Cheltenham Town FC, added: “We are delighted to announce this new partnership with JBS Mechanical. Support from our partners is absolutely vital in helping us sustain our on-field performance and helping to fund important off-field projects and initiatives and we’re appreciative to Jordan and the team at JBS for their support.”
You can find out more about Cheltenham Town FC by visiting their website at: www.ctfc.com
